Web Content Display
IAP - Key Benefits Across The Challenge-Apply-Pitch-Pilot-Scale Cycle
Innovation Team
Business & Challenge Owners
Scouts
Mentors & Partners
Marketing
Startups
Leadership Team
Enterprise
Definition of the Challenge
- Collaborate with other teams for Challenge management
- Define start & end dates and budget for challenges
- Categorize challenges by business category & units
Startup Application
- Self-serve Registration & Application
- Startup Profile Self-Creation & Maintenance
- Product & Service Portfolio Showcase
- Self-Assessment & Qualification
- Track to Closure
- Customer Management
Enrolment of Startups
- Automatically send out notifications to selected and non-selected startups
- Approve and activate pilots
- Generate completed applications
Creation of Knowledge Base
- Global directory of Startups for internal stakeholders
- Startups ratings and reviews with qualitative feedbacks
- Startups re-engagement across the enterprise’s global network
- Run hackathons, networking sessions and competitions
- Share Innovation insights & know-hows
- Push community updates to keep the pulse going
- Share articles and news about the community
- Publish insights and whitepapers
Marketing the Challenge
- Easy workflows for discovery, publishing and marketing of challenges
- Market challenges and other artefacts to internal and external audience
- Create a buzz by sharing challenges on social media
- Prepare and execute marketing drip campaigns.
- Run targeted campaigns using rich, mobile-first HTML templates
- Create and manage subscriber lists.
- Monitor and measure page traffic and user flow.
Qualification of Startups
- Startup Repository of applied challenges with taxonomy search filters management
- Collaboratively evaluate & select startups
Engagement
- Identify and enrol Mentors
- Match-make Mentors and Startups
- Provide Tech & Financial Mentorship
- Private Ratings & Reviews of Startups
- Market success stories as case studies
Market Success
- Maximize innovation events by planning and showcasing success
- Run campaigns / drip campaigns for generating buzz
- Event Attendance Management
- Monetize select events by enabling payment*
- Showcase successful pilots and partnerships
- Advertise event highlights